Brand Strategy is the how, what, where, when and to whom you plan on communicating and delivering on your brand messages. Your brand strategy brings your competitive positioning to life. Take a proactive approach to your brand positioning and Gravida will help you positively position your brand in the mind of your target customers. During Brand Identity Development Gravida will guide you through the process of choosing the RIGHT brand components (name, logo, tone, tagline, typeface) that not only reflect the value you bring to the market but appeal to your target customer.
GRAVIDA does more than just make your business look good. Our goal is to visually communicate your business’ personality to your prospects and customers. To evoke an emotion that makes your brand memorable and lasting. Our designers work to understand your business and what it is you want say to your customers. Strong creative can deliver brand loyalty, through strategy, design and execution. Creative services we offer include, brand identity development, logo design, photography, content creation and graphic design.
If you are looking for comprehensive online functionality that adds value to your business then GRAVIDA is the company that is able to do just that. Gravida provides website development and design, content management solutions, email campaign development and automation and SEO.
Professional online video marketing brings your business to LIFE. Video helps you communicate on a much deeper level and now we have the technology to share it. An online video is a short communication about you, your business, your products, or services to share on your website and social media.
Unlike plain text, video engages the visitor on an emotional level. It helps the visitor to get to know the people behind “YOUR Story”. It has been suggested that people are more likely to “buy” a product after seeing a product web video. The benefits are obvious as it is a cost effective way to engage your target customers and increase brand awareness.
Sales promotion is an important component of a small business’s overall marketing strategy, along with advertising, public relations, and personal selling. Effective sales promotion increases the basic value of a product and directly stimulates consumer purchasing, selling effectiveness, or the effort of the sales force. It can be used to inform, persuade, and remind target customers about the business and its product choices. Sales promotion acts as a competitive “influencer” providing an extra incentive for the target consumer to purchase or support one brand over another. The “SECRET” is to build strong long lasting relationships on behalf of our clients, solidifying brand loyalty and equity over time.